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Sunday, July 27, 2014

Doli–The Wedding Grandeur

A Two day Premium Wedding, Lifestyle & Fashion Exhibition
Ludhiana, 25th July 2014: (Rector Kathuria//Punjab Screen):
Doli–The Wedding Grandeur–A Two day Premium Wedding, Lifestyle & Fashion Exhibition, was inaugurated by Mr. Ravneet S Bittu, MP (Lok Sabha), Ludhiana,at the Hotel Park Plaza. The Exhibition, kicked-off stylishly with models in designer apparel, posing with top Fashion designers. The glamourous exhibition will be on till 27 July. With Teej and Rakhi approaching, the festival fragrance is all over. So to offer options to buyers, special Rakhi stalls from Jaipur & Chandigarh have been put up. For Teej there are Make Up Artistes, Apparel, Mehndi, Suhaag Nishani's jewellery & heavy formal apparel.
‘Doli’ is presenting as many as 71 designers from Nagpur, Kolkata, Delhi, Jaipur, Mumbai etc. ‘Doli’ has been organized by ‘A Million Dollar Affair’, a Chandigarh based company managed by three young entrepreneurs – Ms. Neha Singla, Ms. Manpreet Kaur & Ms. Nidhi Chadha. Says Ms. Neha Singla, “Past Exhibitions in Ludhiana were focused on only Bridal, traditional wear etc. Doli will bring a fresh change by giving the pretty ladies of Ludhiana, would be brides, grooms or for that matter any type of fashion shopper, a one-stop-shop for all of his or her fashion needs.”
There is not the only unique aspect about Doli. A distinct Pakistani flavour exists. ‘Libaas Mojaris’ by Designer Willy has brought Karachi designs which include elegant Pakistani Suits & Sarees with heavy gotta & Patti’s based on cream & gold. Willy has also got Pakistani designer chappals and mojaris. Says Willy, “Suits designed by me have been worn by actresses in many T.V serials like Uttaran & Beintehaa on Colors.” A glimpse of Pakistan is also being seen in ‘The You by Simran’ stall which is showcasing fashionable attires from Dubai & Pakistan. The Pret collection of fashion brand Asim Jofa has also come to Ludhiana.  Neet Bridal Studio owned by Ravneet a Tellywood designer-- she has made apparel for many TV serials, has brought a fresh range of designer wear.

One can get a glimpse of the kind of sarees that Bollywood actress Shilpa Shetty adorns at the Reins Creation’s showcase. Owner Mr. Rajesh from Indore says,  “The Western drapes make a female look modern, sensuous and yet traditional. I play with brocades, cottons & shimmers.” Ms. Payal Choithani from Nagpur has Westerns & Semi formal kurtis. She has designed for South African cricket team player - Hashim Amla's wife. Pollywood style has reached Ludhiana via Doli with Ms. Pankaj of CKC Studio who designs the personal wardrobe of Celebrity Satinder Satti. Apart from Pollywood, she will be entering the Bollwood arena soon.  Ms. Nivedita of Niveaz Ensembles, who again has designed attires for Pollywood Movies, is also presenting her dresses.


Apart from Bridal Couture there are Interiors specialists, Gold & Diamond Jewellers, wedding planners, Caterers, DJ, Photography, Make Up, Cosmetics, Luxury Premium Cars, Venue & Resorts, Holiday Packages and accessories available at Doli. A major attraction is offered by Zaira Diamonds the title sponsors of Doli. The brand will be distributing Diamond rings to lucky winners as a TEEJ celebration. 2 Lucky winners from visitors will get Diamond rings at 6:00 pm in lucky draws on both the days of the Exhibition. 
Exhibition is on till July 27 at Park Plaza, Ferozepur Road, Ludhiana from 10 AM-10 PM.  

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